Topic of Debate
Are you spending more, less or the same amount of money for gifts this holiday shopping season versus last year?
There are a plethora of reports littering the pages of major publishers these days offering varying views of the health of this year's holiday shopping season. We suspect spending is down this year, considering the length of time too many of us have been unemployed or underemployed. Yet, we find retail stocks surging today on a report of strong same-store sales (be sure to see the article that follows this though, since we debunk that deceptive data).
The National Retail Federation Survey released in the middle of the December noted that 62% of adults surveyed said they would spend the same amount of money or more this year than they did in 2009. Looking at this same data from another perspective, perhaps 38% of those surveyed are going to spend less money this year, and this seems to be more important for retailers, in our view.
We thought we might take this opportunity to survey our readers and ask:
How is Your Holiday Shopping Spending Shaping Up in 2010?
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